One number with everything buried in it
Yours might be cheaper and look dearer, because the other quote hid the scaffold. Itemising is a sales advantage, not a risk.
Foundation Who we build for Roofers
Websites and quoting
for roofers.
A roof is the second biggest thing most people ever buy, and almost every roofing website makes them ring to find out roughly what it costs. Put the number on the page, itemise the scaffold, and the quote you send lands against a customer who already trusts you.
On pageReal roof prices
£250Where websites start
ItemisedScaffold shown separately
AutoQuote chasing
The bit that hurts
Three quotes, and
none of them comparable.
Homeowners get three roofing quotes and cannot compare any of them, because nobody breaks out the scaffold, the covering or the leadwork. The firm that itemises wins.
Driving to look at roofs that were never going to buy
An hour each way to quote a job the customer thought would cost a third of what it does. That conversation belongs on the website.
Quotes that go silent
Roofing quotes are big enough that people think about them for weeks. Almost nobody sends the follow-up, and that is where the work goes.
Photographs nobody sends
You climbed up and saw exactly what is wrong. If the customer never sees that, your quote is just a number against two other numbers.
An example site
A site that itemises
the scaffold.
This example prices a re-roof by property size and covering, shows access as its own line, and prices repairs by fault and height — with an insurance-report option, because that is half the repair enquiries.
Ridgeline Roofing is a fictional firm. The estimator is real — work through it.
What we build for you
Quote it, photograph it,
chase it.
Roofing is a photograph business. The firm whose quote arrives with pictures of the actual problem wins against two firms who sent a number.
Priced by area and covering
Concrete, clay and slate priced separately, with scaffold itemised. The customer can finally compare three quotes properly, and yours is the honest one.
Drone and roof photographs on the quote
Taken on the survey, attached to the quote, and shown to the customer alongside the price. It converts far better than a number.
Quotes chased automatically
Roofing quotes take weeks to decide. A nudge at day four and day twelve, sent for you, is the highest-return thing in the system.
Insurance reports
Storm damage claims need a written report with photographs. Producing one in ten minutes instead of an evening wins the job and the goodwill.
Scaffold and crews in one diary
Scaffold up, roof on, scaffold down. Three moving parts that go wrong when they live on a whiteboard.
Staged payments
Deposit on scaffold, stage payment at strip, balance on completion, each requested automatically. Roofing cash flow stops being the problem.
How it goes
First working build
in 72 hours.
Roofers start with the estimator and the photo-quotes, because between them they cut the wasted survey miles and lift the conversion on the ones worth doing.
A call about how you price
By area, by covering, and what your scaffold actually costs you.
A working site in 72 hours
Live, with your real figures in the estimator.
Photo quotes wired in
Survey photographs attached to the quote automatically.
Then the chasing
Automatic follow-ups on quiet quotes, and staged payment requests.
Sound like your week?
Tell us what eats it — you'll have a fixed price back today, usually within the hour.
Where we work
Roofers across Surrey,
Sussex and Hampshire.
Roofing is searched for locally and urgently, usually in bad weather. Every site gets pages for the towns you cover and for the emergency searches that spike after a storm.
On your doorstep
Surrey, Berkshire & London
We're in Windlesham, and we'll come to you — a coffee and a whiteboard beats a video call. Anywhere within twenty miles, plus the whole of London.
- Windlesham
- Woking
- Guildford
- Camberley
- Farnborough
- Bracknell
- Ascot
- Windsor
- Staines
- Weybridge
- Esher
- Richmond
And everywhere else
Worldwide, remotely
We build for roofing firms across the UK. Coverings and pricing differ by region and the software does not care.
- United Kingdom
- United States
- Europe
- Anywhere with wifi
- Coffee anywhere — flights on you
What it costs
Fixed, in writing,
before we build.
A roofing website starts at £250. The estimator, photo quoting and job management are quoted free.
Your website
From
£250one-off — yours outright
- An estimator with scaffold itemised
- A page for every town you cover
- Storm damage pages that rank when it matters
- Guarantees and accreditations shown properly
- Google Business Profile set up and filled in
- Two rounds of design changes included
Or £220 up front and £19 a month — we host it, back it up nightly and keep the certificate valid. Compare both →
Get my priceQuotes, photos & jobs
Fixed quote
Quoted freeyour number, usually the same working day
- Priced by area, covering and access
- Survey photographs attached to every quote
- Automatic chasing on quiet quotes
- Insurance reports produced in minutes
- Scaffold and crews in one diary
- Staged payments requested automatically
Nothing gets built until you've seen the price, and the price doesn't move afterwards. If it takes us longer than we thought, that's our problem, not your invoice.
Quick answers
Roofing questions,
answered straight.
How much does a roofing website cost?
From £250 built and handed over, or £220 up front plus £19 a month hosted and maintained. The estimator and job management are quoted free.
Should scaffold really be a separate line?
Yes, and it is a sales advantage rather than a risk. Homeowners cannot compare three roofing quotes that each bury the access differently, and the firm that itemises looks like the honest one because it is.
Will it put photographs on the quote?
Yes — drone or roof photographs taken on the survey, attached automatically. A quote with pictures of the customer's actual problem beats two quotes that are just a number.
Can it produce insurance reports?
Yes, with photographs, in about ten minutes rather than an evening. Storm damage claims are a large share of repair work and the firm that turns the report round fastest gets the job.
Does it chase quotes?
Automatically, on your schedule. Roofing decisions take weeks, and almost no roofer sends a follow-up. This is usually the feature that pays for the whole system.
Can it handle staged payments?
Deposit, stage payment and balance, each requested automatically as the job hits the milestone. Roofing cash flow is a scaffold problem and this is how you fix it.
Answered?
Two fields and a tap. You'll hear back from a real person, usually today.
Also built for
Nearby trades,
same toolbox.
Different words on the front, the same machinery behind it. See every trade we build for →