A diary made of text messages
Six conversations, two of them scrolled past, one double-booked Saturday, and no way for anyone else to cover if you are ill.
Foundation Who we build for Pet services
Websites and booking
for pet businesses.
Grooming, walking and boarding are all repeat businesses that live or die on rebooking. If a client has to text you to book, half of them will not, and you will not know which half.
24/7Clients book online
£250Where websites start
By breedGroom prices priced properly
AutoRebooking reminders
The bit that hurts
Booked by text,
at 9pm, badly.
Pet businesses run on WhatsApp, and WhatsApp is a terrible diary. It double-books, it forgets, and it never chases a rebooking.
“How much for a cockapoo?”
Depends on the coat, the size and the state of it, which is a five-minute conversation you have several times a day and could have once on a website.
Rebooking that never happens
A groom every eight weeks is the whole business model, and it only happens if someone remembers. Nobody remembers.
Vaccination cards in a drawer
For boarding especially, checking and chasing vaccination records is a job somebody does badly on the day of arrival.
An example site
A site that books
the groom.
This example is a fee estimator for an animal business — priced by species and size, with the same structure that prices a groom by breed and coat.
An example site for an animal business. Yours would be designed around your work, not recoloured from this one.
What we build for you
Book, price,
rebook.
Rebooking is the whole economics of grooming and walking. Everything below exists to make it automatic.
Priced by breed and coat
A cockapoo is not a whippet. Prices that vary by size, coat and condition, on the page, so the five-minute phone call stops happening.
Clients book and rebook themselves
Groom lengths respected, so a full de-matt cannot be booked into a bath slot. At eleven at night, which is when people remember.
Rebooking reminders
“Bella is due”, eight weeks after the last groom, with a booking link. It is the highest-return automation in the trade by a distance.
Recurring walks that bill themselves
Weekly walks scheduled forward, and payment collected monthly by card. No more chasing forty people for twelve pounds.
Vaccination records tracked
Held against the pet, with expiry chased before arrival rather than argued about at the kennel door.
Photos to owners
A picture at the end of a groom or a walk. It sounds trivial and it is the single most shared thing pet businesses send.
How it goes
First working build
in 72 hours.
Groomers and walkers start with booking and rebooking reminders, because between them they fill the diary that WhatsApp keeps losing.
A call about your prices
How you price by breed and coat, how long each service takes, and what your rebooking interval is.
A working site in 72 hours
Live, with your prices and your real availability.
Clients moved across
Existing clients, pets and their last appointment dates imported.
Then the reminders
Rebooking prompts, which usually pay for the build inside two months.
Sound like your week?
Tell us what eats it — you'll have a fixed price back today, usually within the hour.
Where we work
Pet businesses across
Surrey and Berkshire.
People find a groomer within a couple of miles of home. Every site gets a page for each town you cover and each service worth ranking for.
On your doorstep
Surrey, Berkshire & London
We're in Windlesham, and we'll come to you — a coffee and a whiteboard beats a video call. Anywhere within twenty miles, plus the whole of London.
- Windlesham
- Woking
- Guildford
- Camberley
- Farnborough
- Bracknell
- Ascot
- Windsor
- Staines
- Weybridge
- Esher
- Richmond
And everywhere else
Worldwide, remotely
We build for pet businesses across the UK. Breeds, coats and walk rounds work the same everywhere.
- United Kingdom
- United States
- Europe
- Anywhere with wifi
- Coffee anywhere — flights on you
What it costs
Fixed, in writing,
before we build.
A pet business website starts at £250. Booking, rebooking and recurring billing are quoted free.
Your website
From
£250one-off — yours outright
- Prices that vary by breed and coat
- A page for each town you cover
- Booking one tap from anywhere
- Vaccination requirements stated up front
- Google Business Profile set up and filled in
- Two rounds of design changes included
Or £220 up front and £19 a month — we host it, back it up nightly and keep the certificate valid. Compare both →
Get my priceBooking & rebooking
Fixed quote
Quoted freeyour number, usually the same working day
- Priced by breed, size and coat condition
- Clients book and rebook themselves
- Rebooking reminders at your interval
- Recurring walks billed monthly by card
- Vaccination records tracked and chased
- Photos sent to owners automatically
Nothing gets built until you've seen the price, and the price doesn't move afterwards. If it takes us longer than we thought, that's our problem, not your invoice.
Quick answers
Pet business questions,
answered straight.
How much does a dog groomer's website cost?
From £250 built and handed over, or £220 up front plus £19 a month hosted and maintained. Booking, rebooking and billing are quoted free.
Can prices vary by breed?
Yes, and they should. A cockapoo and a whippet are not the same job, and pricing them the same is why groomers end up doing three hours of work for a bath price.
Will it chase rebookings?
Automatically, at your interval, with a booking link. Grooming is an eight-week repeat business and rebooking is the entire model — this is the feature that pays for everything else.
Can I take payment for walks monthly?
Yes, card on file with monthly collection. Chasing forty people for twelve pounds each is not a business, it is a hobby with paperwork.
Does it handle boarding?
Yes — nights rather than slots, with capacity, vaccination checks and drop-off and pick-up windows all handled.
What about vaccination records?
Held against each pet with expiry dates chased before arrival, so nobody is arguing at the kennel door on the morning of a holiday.
Answered?
Two fields and a tap. You'll hear back from a real person, usually today.
Also built for
Nearby trades,
same toolbox.
Different words on the front, the same machinery behind it. See every trade we build for →