Commission on returning guests
Someone who stayed last summer books through the platform again, and you pay commission on a guest you already earned.
Foundation Who we build for Holiday lets & B&Bs
An online travel agent takes fifteen to eighteen per cent of every night and owns your guest. A direct booking site pays for itself in about four stays and then keeps paying forever.
The bit that hurts
The platforms brought you your first guests and now they take a fifth of the ones who would have come anyway.
Someone who stayed last summer books through the platform again, and you pay commission on a guest you already earned.
Your own, the platform's, and the second platform's. Double bookings are not a possibility, they are a scheduled event.
Hundreds of stays and no way to email any of them about a quiet week in October, because the platform keeps the addresses.
Your property is on a platform page that ranks. Your own site is not, so nobody can find the direct option even when they look for it.
An example site
This example is a venue site with real prices and live date availability, which is exactly what a direct-booking holiday let needs to beat a platform listing.
An example booked-by-the-day site. Yours would be designed around your property, not recoloured from this one.
What we build for you
The whole point is to move bookings off the platforms without losing the ones the platforms still bring.
Dates, guests, extras and payment, on your own site. Four stays and the whole build has paid for itself.
Your calendar and the platforms kept in step, so a direct booking blocks the platform instantly and vice versa.
Peak, shoulder and off-season, minimum stays, changeover days and last-minute rates, applied automatically.
Everyone who has stayed, emailable about a quiet fortnight in October. It is the asset the platforms are really charging you for.
Taken and released automatically on your schedule, so nobody is chasing a balance the week before arrival.
Directions, key codes and the wifi password, sent three days before rather than in a panic on the day.
How it goes
Owners start with direct booking, because the maths is unusually clear: four stays and it has paid for itself.
Seasons, minimum stays, changeover days and which platforms you are on.
Live, with real prices and a working calendar.
So a direct booking blocks the platforms immediately.
Past guests imported where you have them, and every future one captured.
Sound like your week?
Tell us what eats it — you'll have a fixed price back today, usually within the hour.
Where we work
Holiday accommodation is searched by place plus a feature — dog friendly, hot tub, near the coast. Every site gets pages for the ones that actually apply to you.
On your doorstep
We're in Windlesham, and we'll come to you — a coffee and a whiteboard beats a video call. Anywhere within twenty miles, plus the whole of London.
And everywhere else
We build for holiday lets and B&Bs across the UK. Channels, seasons and changeovers work identically everywhere.
What it costs
A holiday let website starts at £250. Direct booking, channel sync and the guest list are quoted free.
Or £220 up front and £19 a month — we host it, back it up nightly and keep the certificate valid. Compare both →
Get my priceNothing gets built until you've seen the price, and the price doesn't move afterwards. If it takes us longer than we thought, that's our problem, not your invoice.
Quick answers
From £250 built and handed over, or £220 up front plus £19 a month hosted and maintained. Direct booking, channel sync and the guest list are quoted free.
A platform takes roughly fifteen to eighteen per cent. On a £900 week that is about £140. Four direct bookings and the build has paid for itself; everything after that is yours.
Almost certainly not, and we would tell you so. They are good at finding first-time guests. The goal is to take the repeat bookings and the direct searchers off them, not to lose the discovery.
No — channel sync means a direct booking blocks the platforms immediately and a platform booking blocks your site. Running two calendars by hand is what causes double bookings.
Yes, and it is the real asset. Being able to email everyone who has stayed about a quiet fortnight in October is worth more than any single booking.
Yes, along with seasonal rates and last-minute pricing, all applied automatically rather than remembered.
Answered?
Two fields and a tap. You'll hear back from a real person, usually today.
Also built for
Different words on the front, the same machinery behind it. See every trade we build for →