Guilt by association
Doorstep callers and cash-only jobs have made homeowners wary of the whole trade. A vague website with a mobile number and no address confirms every fear.
Foundation Who we build for Driveways & patios
Your trade has a reputation problem created by people who knock on doors, and the fastest way out of it is a website that publishes prices, shows finished work and has reviews with names on.
The bit that hurts
Driveways is one of the few trades where the customer starts suspicious. Everything on your website has to work against that before it can sell anything.
Doorstep callers and cash-only jobs have made homeowners wary of the whole trade. A vague website with a mobile number and no address confirms every fear.
Depth of sub-base, membrane, edging and drainage are where the corners get cut, and none of it appears on a one-line quote.
The strongest sales asset you own, invisible to search and impossible to send to a customer as a link.
A driveway is a big discretionary spend decided over weeks. Almost nobody follows up and the job goes to whoever was still in touch.
An example site
This example is an outdoor-work site built around before-and-after, with a draggable slider and the process laid out step by step — which is exactly how you show that your depth of build is not the cheap quote's.
An example outdoor-trade site. Yours would be designed around your work, not recoloured from this one.
What we build for you
Everything below exists to make you obviously different from the man who knocked on the door.
Block paving, resin, tarmac and Indian sandstone, priced per square metre with excavation depth and drainage stated. It makes the cheap quote look like what it is.
A slider on the page rather than an album on somebody else's platform. It sells this trade better than any amount of copy.
Excavation depth, sub-base, membrane, laying course and edging, on the website. Customers cannot judge a driveway on the surface and this is how you tell them.
Big discretionary spends drift. A nudge at day four and day fourteen is the cheapest work you will ever win.
Materials on order, base complete, job complete. Requested automatically, which also demonstrates you are not a cash-in-hand operation.
A request the day after completion with a direct link. Reviews with names are the strongest counter to the reputation problem.
How it goes
Driveway firms start with the website, because the trade's reputation problem is fought and won there.
Surfaces, depths, drainage, and how you price per square metre.
Live, with your best three jobs as before-and-afters.
Priced by area and surface, with the build-up stated.
Automatic review requests and quote follow-ups.
Sound like your week?
Tell us what eats it — you'll have a fixed price back today, usually within the hour.
Where we work
Driveway search is by town and by surface. Every site gets a page for each area you cover and each surface you lay.
On your doorstep
We're in Windlesham, and we'll come to you — a coffee and a whiteboard beats a video call. Anywhere within twenty miles, plus the whole of London.
And everywhere else
We build for driveway firms across the UK. Surfaces, depths and pricing work identically everywhere.
What it costs
A driveway company website starts at £250. Quoting, chasing and review collection are quoted free.
Or £220 up front and £19 a month — we host it, back it up nightly and keep the certificate valid. Compare both →
Get my priceNothing gets built until you've seen the price, and the price doesn't move afterwards. If it takes us longer than we thought, that's our problem, not your invoice.
Quick answers
From £250 built and handed over, or £220 up front plus £19 a month hosted and maintained. Quoting, chasing and reviews are quoted free.
A real address on the site, real named reviews, published prices, the build-up explained, and card or bank payment rather than cash. Every one of those is a signal, and the cowboys will not copy any of them.
Yes, with the build-up alongside it. A customer who can see that your price includes a 150mm sub-base and someone else's does not has been given a reason to pay more.
Yes, with a slider that works on a phone. It is the strongest sales asset in this trade and most firms have it stuck in a Facebook album.
Automatically. A driveway is a big discretionary spend decided over weeks, and the firm that is still politely in touch at week two wins a lot of them.
Yes, requested the day after completion with a direct link. Named reviews are the single best answer to this trade's reputation problem.
Answered?
Two fields and a tap. You'll hear back from a real person, usually today.
Also built for
Different words on the front, the same machinery behind it. See every trade we build for →