Website stock and shelf stock disagree
Somebody buys the last one online an hour after it went out of the door in a carrier bag. Now you are emailing an apology.
Foundation Who we build for Shops & retail
Websites, tills and
stock for shops.
You know what sold today. You do not know what has been hanging on the rail for ninety days quietly eating your cash. We build the website, the till and the stock system that tells you — on a phone, on the shop floor.
LiveStock, on the shelf
£250Where websites start
Any phoneBarcode scanning
OfflineKeeps working
The bit that hurts
The money is
on the rail.
Independent retail has one problem no spreadsheet solves: knowing which stock is working and which is slowly turning into a loss.
No idea what is not selling
Turnover looks fine. Meanwhile a third of the shop has not moved since February and that is where the cash went.
Stock-taking is a Sunday
Counting by hand, twice a year, and being wrong anyway. Nobody does it often enough to be useful.
Card machine, till and books are three systems
The takings are in one place, the stock in another and the accounts in a third, and reconciling them is somebody's Monday.
An example site
A shop site with
honest stock.
If your site says three left, three should be left. This example runs the shop window and the shelf from the same numbers, and shows an open-right-now badge that comes off the real clock.
Fold & Ferry is a fictional shop. This is a working example site — try the colourways.
What we build for you
A till that lives
in a pocket.
Everything below is software we have already built and that is in daily use in a real shop. It runs in a phone browser — there is no hardware to buy.
Barcode scanning on any phone
Your own labels, manufacturer barcodes or QR tags, read through the phone camera on the shop floor. No scanner gun, no dock.
Sell, refund and cash up
A full till: baskets, discounts, returns, card and cash split out, and an end-of-day count that tells you if the tin is short.
Stock ageing, in plain English
Fresh, slowing, stale, dead. One screen showing how much money is sitting in stock that has not moved in ninety days, and which pieces they are.
One stock number, everywhere
The till, the website and the stockroom read the same figure. Sell the last one at the counter and it comes off the site immediately.
Works with no signal
Market stalls, church halls and basements. Sales and intake queue up locally and sync the moment the signal returns.
Reports that answer a question
What sold, what made money, what is worth reordering and what should be marked down. Not a data export you never open.
The system behind it
Here it is, running
a real chain of shops.
This is a stock and till system in daily use across three shops and a store room. The shop's name, staff and every garment shown have been changed for this page — the software is exactly what they use.
Real system, invented business. Every name and figure below is made up.
How it goes
First working build
in 72 hours.
Shops usually start with the till and the stock, because that is where the money is leaking, and add the website once the stock numbers are trustworthy.
A twenty-minute call
What you sell, how it is priced, whether every item is one of a kind, and what you are guessing at today.
A working build in 72 hours
Real link, real till, on your phone.
Your stock in
Existing lines imported or scanned in, with labels printed if you need them.
Then the shop window
The website generated from the same stock, so the two can never disagree.
Sound like your week?
Tell us what eats it — you'll have a fixed price back today, usually within the hour.
Where we work
Shops in Surrey,
Berkshire and London.
A high-street shop lives on people who are already nearby. Every site is built to be found for your town, your street and the things you actually stock.
On your doorstep
Surrey, Berkshire & London
We're in Windlesham, and we'll come to you — a coffee and a whiteboard beats a video call. Anywhere within twenty miles, plus the whole of London.
- Windlesham
- Woking
- Guildford
- Camberley
- Farnborough
- Bracknell
- Ascot
- Windsor
- Staines
- Weybridge
- Esher
- Richmond
And everywhere else
Worldwide, remotely
We build for retailers across the UK and the US. The till runs in a browser, so where the shop is makes no difference to us.
- United Kingdom
- United States
- Europe
- Anywhere with wifi
- Coffee anywhere — flights on you
What it costs
Fixed, in writing,
before we build.
A shop website starts at £250. The till, stock and reporting are quoted free, priced on what they do.
Your website
From
£250one-off — yours outright
- Live stock that matches the shelf
- Reserve and collect, held behind the counter
- Opening hours that update themselves
- Built to be found for your town and your stock
- Google Business Profile set up and filled in
- Two rounds of design changes included
Or £220 up front and £19 a month — we host it, back it up nightly and keep the certificate valid. Compare both →
Get my priceTill & stock
Fixed quote
Quoted freeyour number, usually the same working day
- Barcode scanning on any phone camera
- Sell, refund, discount and cash up
- Stock ageing: fresh, slowing, stale, dead
- One stock number across till and website
- Keeps working with no signal
- Your existing stock list moved over
Nothing gets built until you've seen the price, and the price doesn't move afterwards. If it takes us longer than we thought, that's our problem, not your invoice.
Quick answers
Retail questions,
answered straight.
How much does a shop website with stock cost?
The website starts at £250, or £220 up front plus £19 a month hosted and maintained. The till and stock system is quoted free and priced on what it does.
Do I need to buy a till or a scanner?
No. It runs in the browser on the phone you already own, and the phone camera is the scanner. If you want a receipt printer or a label printer we will tell you which ones work.
What if every item is one of a kind?
That is the case we built it for. Each piece gets its own label and its own record, so a vintage or second-hand shop is handled properly rather than forced into a product-and-variant model.
Will it work on a market stall with no signal?
Yes. Sales and stock intake queue locally and sync when the signal comes back, so a bad afternoon of reception does not cost you the day's takings.
Can it tell me what is not selling?
That is the report most shops say they wanted. Stock is banded by age — fresh, slowing, stale and dead — with the money sitting in each band shown in pounds.
Can the website and the shop share one stock figure?
Yes, and they should. Sell the last one at the counter and it comes off the website there and then.
Answered?
Two fields and a tap. You'll hear back from a real person, usually today.
Also built for
Nearby trades,
same toolbox.
Different words on the front, the same machinery behind it. See every trade we build for →