Fintech · Series B
From nobody to the default quote
Nine months of patient story mining turned a payments business with no profile into the first call three trade desks make on regulation stories.
146Pieces in 12 months
38%Share of voice
Communications · B2B technology & consumer
Press, analyst relations, launches and the awkward months in between. Twelve people, no juniors briefing your account, and a monthly report that shows what moved rather than how busy we were.
What we do
We do not do paid social, we do not do SEO, and we will happily tell you who does. What we do is get serious people to write about you and keep them doing it.
The always-on bit. Story mining, reactive comment within the hour, and a journalist list that is maintained rather than bought.
Embargoed briefings, a properly written release, and a spokesperson who has been through the difficult questions before the call.
Bylines that get accepted because they say something. We ghostwrite, you approve, the editor does not send it back.
Briefing decks, inclusion in the grids that buyers actually read, and a schedule that does not collapse in Q4.
A number that answers at eleven on a Sunday, a holding line in twenty minutes, and honest advice about saying nothing.
Selected work
Every figure below is measured the same way: pieces placed, share of voice against named competitors, and inbound enquiries attributed by the client's own CRM.
Fintech · Series B
Nine months of patient story mining turned a payments business with no profile into the first call three trade desks make on regulation stories.
Consumer · Launch
Twenty-two embargoed briefings in a fortnight, a spokesperson drilled to within an inch, and day-one coverage in every title on the list.
B2B · Crisis
A holding line inside twenty minutes, one honest interview, and a follow-up piece about the fix rather than the failure.
This month
Coverage lands here the moment it publishes and your monthly report writes itself from it. Every publication below is invented for this demo.
Who you get
Are the people on the account. We do not run a pitch team and a delivery team, because that is how briefs get lost in translation.
Founder · ex-trade press
Head of press office
Analyst relations
Content & bylines
Send three paragraphs. You will get an honest answer about whether there is a story in it within two working days — including when there is not.
Send a brief